Utility Talk
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Finding the Best Time for Utility Outreach
When it comes to utility outreach, timing can make or break the success of a campaign. Whether you’re promoting assistance programs, seasonal […]
El Centro’s Unique Approach to Kids Outreach
It is pretty obvious that an eighth grader and a first grader have much different needs when it comes to education, so […]
Why Kids Are So Important to Utilities and 5 Tips to Reach Them
When utilities think of communication and outreach, they typically think of their customer list. Those customers are the people that pay the […]
Put Your Program to the Test! The Value of Market Research
Scenario: You just invested a ton of time and money into developing, what you think, a really great stormwater behavior change program. […]
Understanding and Reaching the Millennials in Your Service Area
As a communicator and marketer for your utility, you likely hear the common phrases of target market, demographics etc. If you aren’t […]
Lessening Stormwater System Impact with Education, Communication
The City of Monmouth (OR) may be small in terms of population (about 10,000) but it’s big in terms of trees. They […]