Utility Talk
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Taking Behavior Change by Storm
At a time when the economy is stressed and budgets are strained, some municipalities are seeing an increase in their approval rates […]
Timing is Everything…but What is the BEST Time For Outreach?
Timing is Everything…but What is the Best Time for Outreach for Utilities?? Let’s talk about timing with outreach materials. There are so […]
El Centro’s Unique Approach to Kids Outreach
It is pretty obvious that an eighth grader and a first grader have much different needs when it comes to education, so […]
Why Kids Are So Important to Utilities and 5 Tips to Reach Them
When utilities think of communication and outreach, they typically think of their customer list. Those customers are the people that pay the […]
Put Your Program to the Test! The Value of Market Research
Scenario: You just invested a ton of time and money into developing, what you think, a really great stormwater behavior change program. […]
Understanding and Reaching the Millennials in Your Service Area
As a communicator and marketer for your utility, you likely hear the common phrases of target market, demographics etc. If you aren’t […]