The Right Information → The Right Behavior
Community-based social marketing is concerned with understanding and acting on how to best influence community behavior for the societal good. However, engaging with local communities faces several real-world hurdles. Our team has studied the step-by-step process pioneered by community-based social marketing leaders Doug McKenzie-Mohr and Nancy Lee.
By tapping into a community through in-depth field research and audience analysis, we can help create comprehensive marketing strategies, coupled with a thorough implementation plan that aims to shift community behavior in a healthier direction. Need help with your stormwater management program? Our services can supplement your efforts to meet your NPDES ms4 requirements.
Our team specializes in creating engaging social media strategies for local government, public works, and municipalities. Contact us to learn how we can help!
