Monmouth, OR — Seasonal Leaf Program
The city’s annual leaf-collection program had quietly drifted into low participation — residents either didn’t know it existed or had stopped paying attention to the yearly notice.
What we did
A redesigned brochure that doubled as a seasonal door-step reminder, with a clearer visual calendar, a what-goes-where infographic, and one bold call to action: bag, don’t blow. The piece was sized to fit door-hanger drops as well as utility-bill inserts.
Result
Participation came back. Stormwater inlets stayed cleaner. The piece is now part of Monmouth’s annual fall comms cycle.